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All blog posts

15

April

2025

Loyal guests: a key lever for boosting your profitability

Have you ever thought about how to capitalise on your existing guests? Guest loyalty is an essential strategy in the hotel industry. Here are the four major benefits your loyal guests bring to boost your margins and improve your performance.

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Articles

15

Apr

2025

Loyal guests: a key lever for boosting your profitability

Have you ever thought about how to capitalise on your existing guests? Guest loyalty is an essential strategy in the hotel industry. Here are the four major benefits your loyal guests bring to boost your margins and improve your performance.

#upsell
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[Webinar ▶️] Hotelier's Insights: Technology to streamline operations and enhance the guest experience

How can CRM, AI and a task management tool transform the guest experience and streamline operations? Discover the best practices of a 4-star hotel manager to optimise the work of his teams, improve internal communication and personalise the guest experience.

#webinar#guest-experience#best-practices#technology#independent-hotel

25

February

2025

Loyalty programmes in the hospitality industry

Loyalty programmes are a must in the tourism industry, to reward regular guests and encourage those who haven't yet done so to return. They offer a range of benefits, from discounts to exclusive services.

#loyalty#chaine#independent-hotel#hospitality

01

January

2025

[Marketing Calendar 2025] - Official holidays and celebrations for the hotel industry

Here's a marketing calendar to help you plan your calendar, aligning your marketing actions with the most important international holidays and celebrations. You'll find traditional holidays, world days dedicated to important causes, or landmark events on the international scene.

#how-to#events

11

September

2024

✪ Success Story: Entourage sur-le-Lac

Entourage sur-le-Lac in Quebec City is much more than just a hotel, it's a resort designed to meet the needs of active travelers and dynamic professionals. Ideally located on the picturesque shores of Lac Beauport, this modern establishment offers a full range of activities andentertainment year-round.

#guest-case-studies#independent-hotel

✪ Success Story : ResidHotel 

ResidHotel is a group specializing in the management of hotel residences, with 22 residences located throughout France. With more than 30 years' experience, ResidHotel offers a practical and flexible alternative with residences adapted to business and leisure stays, combining independence and comfort.

#guest-case-studies#group#location-apartments

Key figures on guest data management in the hotel industry

In the hotel industry, managing customer data is an essential strategic lever for gaining consumer trust and building customer loyalty. As concerns about data confidentiality intensify, it is essential for hoteliers to demonstrate transparency and security.

#data#cybersecurity#technology

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21

March

2022

[Webinar ▶️] The new hotel classification: what you need to know

We're hosting a webinar dedicated to the new hotel classification. Whatever the category of your establishment, this webinar is for you.

#webinar#hospitality

New hotel ranking in France (2022 + August 2023 update)

Hotel star ratings are governed by criteria that hotels must meet. Find out how the point system works for each category and how to meet it.

#hospitality

21

December

2021

fitur

Event: Fitur 2022 [Madrid]

19 - 23 January 2022, Madrid FITUR is the global meeting point for tourism professionals and the leading trade fair for inbound and outbound markets in Latin America. At its inception, FITUR broke all previous participation records with 5,000 companies from 55 countries and regions,...

#events

26

October

2021

Photo by Isabela Drasovean on Unsplash

5 Common Problems in the Hotel Industry that Frustrate Guests

Guests expect to be pampered when they interact with their hotel, and this is one of the reasons why they choose this type of accommodation over others. Yet there are recurring frustrations that affect customer satisfaction when they could easily be avoided by hoteliers.

#guest-experience#best-practices

27

September

2021

LoungeUp

10 key steps of an online check-in

The dematerialised check-in offers many advantages for both guests and hoteliers, and has gained renewed interest in this period of distancing as it avoids queuing at reception and reduces physical contact. And above all, it speeds up administrative procedures!

#technology#best-practices#guest-experience

15

September

2021

new loungeup logo

A new visual identity for LoungeUp

Since its creation almost 10 years ago, our company LoungeUp has evolved enormously and our solution is no longer the same. We therefore felt it was time for a complete overhaul of our visual identity to better align with our current positioning.

#announcement