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05

May

2025

[Conference ▶️] Data to anticipate guest preferences in the hospitality industry

In the hotel industry, personalizing the guest experience has become a major challenge for attracting and retaining customers. Today, thanks to the evolution of technology, data plays a central role in this personalization. Hotels collect a vast amount of information on guest preferences,

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LoungeUp News

05

May

2025

[Conference ▶️] Data to anticipate guest preferences in the hospitality industry

In the hotel industry, personalizing the guest experience has become a major challenge for attracting and retaining customers. Today, thanks to the evolution of technology, data plays a central role in this personalization. Hotels collect a vast amount of information on guest preferences,

#webinar#events
Read

15

April

2025

Loyal guests: a key lever for boosting your profitability

Have you ever thought about how to capitalise on your existing guests? Guest loyalty is an essential strategy in the hotel industry. Here are the four major benefits your loyal guests bring to boost your margins and improve your performance.

#upsell

[Webinar ▶️] Hotelier's Insights: Technology to streamline operations and enhance the guest experience

How can CRM, AI and a task management tool transform the guest experience and streamline operations? Discover the best practices of a 4-star hotel manager to optimise the work of his teams, improve internal communication and personalise the guest experience.

#webinar#guest-experience#best-practices#technology#independent-hotel

25

February

2025

Loyalty programmes in the hospitality industry

Loyalty programmes are a must in the tourism industry, to reward regular guests and encourage those who haven't yet done so to return. They offer a range of benefits, from discounts to exclusive services.

#loyalty#chaine#independent-hotel#hospitality

01

January

2025

[Marketing Calendar 2025] - Official holidays and celebrations for the hotel industry

Here's a marketing calendar to help you plan your calendar, aligning your marketing actions with the most important international holidays and celebrations. You'll find traditional holidays, world days dedicated to important causes, or landmark events on the international scene.

#how-to#events

11

September

2024

✪ Success Story: Entourage sur-le-Lac

Entourage sur-le-Lac in Quebec City is much more than just a hotel, it's a resort designed to meet the needs of active travelers and dynamic professionals. Ideally located on the picturesque shores of Lac Beauport, this modern establishment offers a full range of activities andentertainment year-round.

#guest-case-studies#independent-hotel

✪ Success Story : ResidHotel 

ResidHotel is a group specializing in the management of hotel residences, with 22 residences located throughout France. With more than 30 years' experience, ResidHotel offers a practical and flexible alternative with residences adapted to business and leisure stays, combining independence and comfort.

#guest-case-studies#group#location-apartments

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Key figures on guest data management in the hotel industry

In the hotel industry, managing customer data is an essential strategic lever for gaining consumer trust and building customer loyalty. As concerns about data confidentiality intensify, it is essential for hoteliers to demonstrate transparency and security.

#data#cybersecurity#technology

28

June

2024

5 key points to improve the security of your hotel's guest data

Operational staff are prime targets for hacking into hotel systems and retrieving guests' personal data. Human error is unfortunately the main cause of cyberattacks (74%), with phishing remaining the leading type of attack. New AI tools and deepfakes have a lot to offer.

#cybersecurity#data#technology

✪ Success Story: Evi Hob

Evi Hob is a new hotel brand that blends hospitality and third-place living. Their credo: the comfort of a hotel and the conviviality of a hostel. With LoungeUp, they showcase their wide range of events and activities.

#guest-case-studies#group

Key figures on the role of technology in the hotel guest experience

The rapid evolution of technology is influencing both guest and employee expectations. An overview studies from 2024 on the subject of the guest hotel experience.

#guest-experience#guestjourney#technology#personalisation #guest-oriented

✪ Success Story: The Palace de Menthon

The Palace de Menthon, part of the Lavorel Hotels group, is a 5-star establishment that combines refinement, luxury and comfort. The establishment boasts 67 elegant rooms and suites, as well as a private villa, and is ideally located on the shores of Lake Annecy, in the Haute-Savoie commune of Menthon-Saint-Bernard.

#guest-case-studies#independent-hotel#group

30

April

2024

Conference: Becoming a major player: how guest experience makes all the difference in the hotel industry

This topic was the subject of a conference at Food Hotel Tech 2024 which focused on the guest relationship, nurtured and built throughout the experience.

#webinar#events