CUSTOMER DATA PLATFORM (CDP)
FOR HOTEL CHAINS AND GROUPS
Centralise your guest knowledge
A single database
for all your
establishments
Gather your guest data
The hotel CDP integrated with over a hundred partners
Consolidate guest data from your various PMSs and other software applications in a single Customer Data Platform that is common to all your establishments.
Harmonise your data
LoungeUp centralises, standardises and structures all your guest data spread across your various tools. At last, you have a standardised database that can be used regardless of its software of origin.
Enrich your data
The LoungeUp tools enable you to be in contact with guests, before, during and after their stay, which enables you to gather a wealth of information on their behaviour and preferences.
The technology allows multiple pieces of information to be validated and combined to create new, enriched data.
Rapidly deploy your CDP across all your establishments
The solution is implemented in just a few weeks. Your teams are trained to use it, and regular check-ups are carried out to fine-tune the settings based on your feedback. You have a project manager dedicated to the success of the solution in your establishments.
CDP for GROUPS AND CHAINS
The objectives
This does not commit you to anything!
SOLUTION
Discover more
features
Mobile key
Dematerialise room cards on your guests' mobile phones. Ultra-secure and less costly, mobile keys make your guests' stay and your reception work easier.
New
LoungeUp Analytics
View key guest data, analyse your clientele, and optimise your marketing strategies and guest loyalty.
New
Online check-in
Simplify administrative procedures for your guests and your teams. Transform your check-in into a personal welcome.
New
Operations - Dmbook
Never miss another guest request thanks to the virtual logbook shared across your teams. The handover process will never be the same.
New
Guest Profile
Centralise guest data in a single database. Take advantage of LoungeUp technology to enrich and segment your database.
New
Digital room directory
Your guests can book your services on their phone or tablet in just a few clicks: room service, spa treatments, restaurant reservations, late check-out, activities, events etc. They can chat with reception, read the news, check the weather, and much more!
New
Virtual Logbook
Keep track of everything that's going on in your establishment every day.
New
Tickets
Don't miss any guest requests and keep track of what's going on in your hotel.
New
Staff Companion
Respond to your guests from your smartphone, whatever channel they use to contact you (chat, WhatsApp, SMS, Facebook Messenger, etc.).
New
CRM Segments
Create ultra-precise guest lists based on a multitude of criteria to get to know your guests better and send them ultra-personalised messages
New