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14
Jun
2021
The 5 Essential Requirements for a Perfect Guest Experience
The definition of a 'perfect' guest experience has changed in recent years. When breakfast in the room and sunbeds by the pool were enough, this is clearly no longer the case. Guests expect a special experience: a personal welcome, personal recommendations...
14
Jun
2021
The 5 Essential Requirements for a Perfect Guest Experience
The definition of a 'perfect' guest experience has changed in recent years. When breakfast in the room and sunbeds by the pool were enough, this is clearly no longer the case. Guests expect a special experience: a personal welcome, personal recommendations...
28
Jan
2021
STUDY: INSTANT MESSAGING IN HOSPITALITY: WHICH GUESTS USE WHICH PLATFORMS
Instant messaging applications play a crucial role in our lives. They are used on a daily basis to communicate with our loved ones, allowing us to keep in touch while physically separated. The COVID-19 crisis has led to an increase in the use of these applications (with 45% of the world's population using them).
02
Jun
2020
How to make customer interactions contactless without dehumanising client relations
More than ever, the time is ripe for digitalisation. The hotel industry is gradually equipping itself with technology (even the most reluctant hotels) to be able to reopen their establishments and offer customers a secure, touch-free experience. By dematerialising interactions and processes...
23
May
2017
The Importance of Text Messaging in the Hospitality Industry
Texting seems to have been around forever. It was only in 1992 that the very first text message was sent by Neil Papworth wishing Richard Jarvis a "Merry Christmas". (It must have been written from a computer, because mobile phones did not have the capability to send text messages.
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