RESOURCES

All blog posts

05

May

2025

[Conference ▶️] Data to anticipate guest preferences in the hospitality industry

In the hotel industry, personalising the guest experience has become a major challenge for attracting and retaining guests. Today, thanks to the evolution of technology, data plays a central role in this personalisation. Hotels collect a vast amount of information on guest preferences,

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LoungeUp News

05

May

2025

[Conference ▶️] Data to anticipate guest preferences in the hospitality industry

In the hotel industry, personalising the guest experience has become a major challenge for attracting and retaining guests. Today, thanks to the evolution of technology, data plays a central role in this personalisation. Hotels collect a vast amount of information on guest preferences,

#webinar#events
Read

15

April

2025

Loyal guests: a key lever for boosting your profitability

Have you ever thought about how to capitalise on your existing guests? Guest loyalty is an essential strategy in the hotel industry. Here are the four major benefits your loyal guests bring to boost your margins and improve your performance.

#upsell

[Webinar ▶️] Hotelier's Insights: Technology to streamline operations and enhance the guest experience

How can CRM, AI and a task management tool transform the guest experience and streamline operations? Discover the best practices of a 4-star hotel manager to optimise the work of his teams, improve internal communication and personalise the guest experience.

#webinar#guest-experience#best-practices#technology#independent-hotel

25

February

2025

Loyalty programmes in the hospitality industry

Loyalty programmes are a must in the tourism industry, to reward regular guests and encourage those who haven't yet done so to return. They offer a range of benefits, from discounts to exclusive services.

#loyalty#chaine#independent-hotel#hospitality

01

January

2025

[Marketing Calendar 2025] - Official holidays and celebrations for the hotel industry

Here's a marketing calendar to help you plan your calendar, aligning your marketing actions with the most important international holidays and celebrations. You'll find traditional holidays, world days dedicated to important causes, or landmark events on the international scene.

#how-to#events

11

September

2024

✪ Success Story: Entourage sur-le-Lac

Entourage sur-le-Lac in Quebec City is much more than just a hotel, it's a resort designed to meet the needs of active travelers and dynamic professionals. Ideally located on the picturesque shores of Lac Beauport, this modern establishment offers a full range of activities andentertainment year-round.

#guest-case-studies#independent-hotel

✪ Success Story : ResidHotel 

ResidHotel is a group specializing in the management of hotel residences, with 22 residences located throughout France. With more than 30 years' experience, ResidHotel offers a practical and flexible alternative with residences adapted to business and leisure stays, combining independence and comfort.

#guest-case-studies#group#location-apartments

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LoungeUp

The best practices for campsites to make the guest’s stay easier

"Streamlining the guest experience" means both facilitating administrative procedures, giving information at the right time or offering a service or recommendation when the customer needs it. Using a platform to manage customer data and send cross-channel messages such as Tipiz...

#guest-case-studies#best-practices

06

April

2021

loungeup

4 essential tips to effectively install mobile keys in a hotel

A mobile key is the digital version of the room key. Its dematerialised version on the smartphone simplifies the guest experience, while easing the workload of hotel staff in their daily work. But it still needs to be well integrated into the overall guest experience to offer a smooth journey. Tip n°① ...

#app#innovation#guest-oriented#technology

12

March

2021

loungeup

8 benefits of using a virtual key in hospitality

A virtual key is the smartphone version of the key or pass found in most hotels. Its mobile version facilitates the guest journey and optimises reception. Here are 8 advantages for the customer and the hotel to dematerialize the room keys on the smartphone of the guests...

#app#innovation#guest-oriented#technology

01

March

2021

loungeup

LoungeUp launches a mobile key to allow guests to open their hotel room with their smartphone

Press release LoungeUp, a customer relationship management platform for the hotel industry, has developed a mobile key management module accessible on hotel guests' smartphones. LoungeUp now allows hoteliers to offer a guest experience without a physical room key.

#press-release#loungeup

28

January

2021

LoungeUp

STUDY: INSTANT MESSAGING IN HOSPITALITY: WHICH GUESTS USE WHICH PLATFORMS

Instant messaging applications play a crucial role in our lives. They are used on a daily basis to communicate with our loved ones, allowing us to keep in touch while physically separated. The COVID-19 crisis has led to an increase in the use of these applications (with 45% of the world's population using them).

#how-to#guest-oriented#sms#technology

21

January

2021

loungeup

Paradores digitise their services through implementing a virtual concierge

Press release Paradores takes another step towards improving the guest experience and enhancing security by digitising its service offering with LoungeUp's virtual concierge. On their own mobile devices, guests can interact with the reception or order directly...

#press-release#loungeup