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22

May

2025

[Conference ▶️] Using data to anticipate customer preferences in the hotel industry

In the hotel industry, personalizing the guest experience has become a major challenge for attracting and retaining customers. Today, thanks to the evolution of technology, data plays a central role in this personalization. Hotels collect a vast amount of information on guest preferences,

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LoungeUp News

22

May

2025

[Conference ▶️] Using data to anticipate customer preferences in the hotel industry

In the hotel industry, personalizing the guest experience has become a major challenge for attracting and retaining customers. Today, thanks to the evolution of technology, data plays a central role in this personalization. Hotels collect a vast amount of information on guest preferences,

#webinar#events
Read

15

April

2025

Loyal guests: a key lever for boosting your profitability

Have you ever thought about how to capitalise on your existing guests? Guest loyalty is an essential strategy in the hotel industry. Here are the four major benefits your loyal guests bring to boost your margins and improve your performance.

#upsell

[Webinar ▶️] Hotelier's Insights: Technology to streamline operations and enhance the guest experience

How can CRM, AI and a task management tool transform the guest experience and streamline operations? Discover the best practices of a 4-star hotel manager to optimise the work of his teams, improve internal communication and personalise the guest experience.

#webinar#guest-experience#best-practices#technology#independent-hotel

25

February

2025

Loyalty programmes in the hospitality industry

Loyalty programmes are a must in the tourism industry, to reward regular guests and encourage those who haven't yet done so to return. They offer a range of benefits, from discounts to exclusive services.

#loyalty#chaine#independent-hotel#hospitality

01

January

2025

[Marketing Calendar 2025] - Official holidays and celebrations for the hotel industry

Here's a marketing calendar to help you plan your calendar, aligning your marketing actions with the most important international holidays and celebrations. You'll find traditional holidays, world days dedicated to important causes, or landmark events on the international scene.

#how-to#events

11

September

2024

✪ Success Story: Entourage sur-le-Lac

Entourage sur-le-Lac in Quebec City is much more than just a hotel, it's a resort designed to meet the needs of active travelers and dynamic professionals. Ideally located on the picturesque shores of Lac Beauport, this modern establishment offers a full range of activities andentertainment year-round.

#guest-case-studies#independent-hotel

✪ Success Story : ResidHotel 

ResidHotel is a group specializing in the management of hotel residences, with 22 residences located throughout France. With more than 30 years' experience, ResidHotel offers a practical and flexible alternative with residences adapted to business and leisure stays, combining independence and comfort.

#guest-case-studies#group#location-apartments

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✪ Success Story: Nestor & Jeeves

Nestor & Jeeves is the first vacation rental in Nice with a wide selection of apartments and exclusive services, equipped with LoungeUp to inform guests, manage check-in/out or sell additional services.

#guest-case-studies#location-apartments

03

August

2023

Check-in is still a major sticking point in the guest experience

Check-in is still a major sticking point in the guest experience

Hotel check-in and check-out can be unpleasant experiences for guests (even more so if they travel a lot), despite the digitalisation of the industry. In a world that prides itself on experience and comfort, these points of contact generate dissatisfaction and misunderstandings for the guest.

#guest-experience#guestjourney

✪ Success Story: Fabulous Hotels Group

Fabulous Hotels Group is a group of 3 hotels located on the outskirts of Disneyland Paris: Dream Castle, Grand Magic Hotel and Explorers. The group has equipped itself with LoungeUp to manage all guest communications before, during and after the stay.

#guest-case-studies#group

Cybersecurity basics

Data leaks from hotel chains, OTAs or reservation platforms are commonplace in the field of cybersecurity, and are shaking up the entire hotel and tourism sector. All hotels are affected by this threat and can be subject to attack, even small independent hotels. The reason for this is that

#cybersecurity#best-practices#how-to

GUIDE: 10 tips to optimise upselling in your hotel

Upsell(ing) consists in offering customers options or services in addition to their reservation. The aim is to encourage customers to spend more to enhance their stay. The challenge is to offer services adapted to guest, at the most opportune moment to maximize hotel revenues. 

#upsell#best-practices#how-to

06

June

2023

The basics of upselling in the hotel industry

Upsell(ing) in the hotel industry is the addition of services (also known as "extras") to a stay, thereby increasing its value guest. Upgrading is an example of upselling in the hotel and airline industries. Upselling makes it possible to capitalize on every guest acquired.

#upsell#guest-experience