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15

April

2025

Loyal guests: a key lever for boosting your profitability

Have you ever thought about how to capitalise on your existing guests? Guest loyalty is an essential strategy in the hotel industry. Here are the four major benefits your loyal guests bring to boost your margins and improve your performance.

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Articles

15

Apr

2025

Loyal guests: a key lever for boosting your profitability

Have you ever thought about how to capitalise on your existing guests? Guest loyalty is an essential strategy in the hotel industry. Here are the four major benefits your loyal guests bring to boost your margins and improve your performance.

#upsell
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[Webinar ▶️] Hotelier's Insights: Technology to streamline operations and enhance the guest experience

How can CRM, AI and a task management tool transform the guest experience and streamline operations? Discover the best practices of a 4-star hotel manager to optimise the work of his teams, improve internal communication and personalise the guest experience.

#webinar#guest-experience#best-practices#technology#independent-hotel

25

February

2025

Loyalty programmes in the hospitality industry

Loyalty programmes are a must in the tourism industry, to reward regular guests and encourage those who haven't yet done so to return. They offer a range of benefits, from discounts to exclusive services.

#loyalty#chaine#independent-hotel#hospitality

01

January

2025

[Marketing Calendar 2025] - Official holidays and celebrations for the hotel industry

Here's a marketing calendar to help you plan your calendar, aligning your marketing actions with the most important international holidays and celebrations. You'll find traditional holidays, world days dedicated to important causes, or landmark events on the international scene.

#how-to#events

11

September

2024

✪ Success Story: Entourage sur-le-Lac

Entourage sur-le-Lac in Quebec City is much more than just a hotel, it's a resort designed to meet the needs of active travelers and dynamic professionals. Ideally located on the picturesque shores of Lac Beauport, this modern establishment offers a full range of activities andentertainment year-round.

#guest-case-studies#independent-hotel

✪ Success Story : ResidHotel 

ResidHotel is a group specializing in the management of hotel residences, with 22 residences located throughout France. With more than 30 years' experience, ResidHotel offers a practical and flexible alternative with residences adapted to business and leisure stays, combining independence and comfort.

#guest-case-studies#group#location-apartments

Key figures on guest data management in the hotel industry

In the hotel industry, managing customer data is an essential strategic lever for gaining consumer trust and building customer loyalty. As concerns about data confidentiality intensify, it is essential for hoteliers to demonstrate transparency and security.

#data#cybersecurity#technology

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29

May

2020

loungeup

[Webinar ▶️] How to simplify and secure payment in the course of a journey guest

Hotel payments are a headache to manage. Between fake credit cards, fraud, disputed payments and sometimes very high commission rates, it's enough to make you pull your hair out. A bad process wastes the hotel's money and time and makes the hotel run out of time...

#webinar

13

May

2020

loungeup

[Webinar ▶️] Interactions guest and pricing strategy for trade-ins

In anticipation of the hotel business recovery, here is our 1 hour webinar with our advice on two key topics to get your business back on track: customer interactions and pricing strategy. The speakers: Mathieu Pollet - CEO of LoungeUp Maalik Arban - COO SpotPilot/e-Axess The topics covered ...

#webinar

01

April

2020

loungeup

Online Reputation: It is not what you have been told

The constant concern of hoteliers and marketers about their online reputation is more than justified. Today, few establishments can afford not to be concerned. Consumers are being influenced by the experiences shared by other users, a trend that has become increasingly important in the last few years.

#guest-oriented

25

February

2020

loungeup

Event: Food Hotel Tech 2021 [Paris]

"Le Salon Digital & Tech 100% Hôtellerie-Restauration" 02 - 03 March 2021, Paris Le Salon Tech & Digital 100% Hôtellerie-Restauration 🛎️🍽️ #Saison4 Food Hotel Tech is a privileged meeting and exchange place for professionals in the hotel and restaurant industry to help them decode the challenges of the future...

#events

14

February

2020

loungeup

[Webinar ▶️] The role of guest in the hospitality industry in 2020

Discover our practical tips for your hotel-restaurant. Acquiring new customers is on average 5 times more expensive than retaining your existing customers. Increase your revenues and your customers' satisfaction thanks to a mastery of customer relations. Romain and Mathieu share their tips and advice with you.

#webinar

04

February

2020

loungeup

Hotel CRM, the customer relationship management tool par excellence

CRM software does exactly what it says: it manages customer relationships. It is sometimes considered (wrongly) as a simple emailing solution or as a solution to manage sales proposals.

#data