The LoungeUp blog

In the hotel industry, managing customer data is an essential strategic lever for gaining consumer trust and building customer loyalty. As concerns about data confidentiality intensify, it is essential for hoteliers to demonstrate transparency and security.

Operational staff are prime targets for hacking into hotel systems and retrieving guests' personal data. Human error is unfortunately the main cause of cyberattacks (74%), with phishing remaining the leading type of attack. New AI tools and deepfakes have a lot to offer.

The rapid evolution of technology is influencing both guest and employee expectations. An overview studies from 2024 on the subject of the guest hotel experience.

5 key topics to discuss with your future technology providers, to choose the solution that's right for you

For many years now, the hotel industry has been faced with downsizing, which inevitably leads to overloaded operational teams and, ultimately, higher staff turnover. Technology, however, can counter many of these problems and improve the day-to-day lives of employees.

The dematerialised check-in offers many advantages for both guests and hoteliers, and has gained renewed interest in this period of distancing as it avoids queuing at reception and reduces physical contact. And above all, it speeds up administrative procedures!