Solutions
The LoungeUp blog
Themes
Categories
16
Jul
2024
Key figures on guest data management in the hotel industry
In the hotel industry, managing customer data is an essential strategic lever for gaining consumer trust and building customer loyalty. As concerns about data confidentiality intensify, it is essential for hoteliers to demonstrate transparency and security.
16
Jul
2024
Key figures on guest data management in the hotel industry
In the hotel industry, managing customer data is an essential strategic lever for gaining consumer trust and building customer loyalty. As concerns about data confidentiality intensify, it is essential for hoteliers to demonstrate transparency and security.
28
Jun
2024
5 key points to improve the security of your hotel's guest data
Operational staff are prime targets for hacking into hotel systems and retrieving guests' personal data. Human error is unfortunately the main cause of cyberattacks (74%), with phishing remaining the leading type of attack. New AI tools and deepfakes have a lot to offer.
27
May
2024
Key figures on the role of technology in the hotel guest experience
The rapid evolution of technology is influencing both guest and employee expectations. An overview studies from 2024 on the subject of the guest hotel experience.
22
Apr
2024
Checklist for choosing your hotel software
5 key topics to discuss with your future technology providers, to choose the solution that's right for you
10
Aug
2023
Improve the well-being of hotel teams using internal tools
For many years now, the hotel industry has been faced with downsizing, which inevitably leads to overloaded operational teams and, ultimately, higher staff turnover. Technology, however, can counter many of these problems and improve the day-to-day lives of employees.
27
Sep
2021
10 key steps of an online check-in
The dematerialised check-in offers many advantages for both guests and hoteliers, and has gained renewed interest in this period of distancing as it avoids queuing at reception and reduces physical contact. And above all, it speeds up administrative procedures!
14
Jun
2021
The 5 Essential Requirements for a Perfect Guest Experience
The definition of a 'perfect' guest experience has changed in recent years. When breakfast in the room and sunbeds by the pool were enough, this is clearly no longer the case. Guests expect a special experience: a personal welcome, personal recommendations...
Newsletter
.svg)
We'll only send
the very best!
Stay informed
Subscribe to our newsletter and keep up to date with the latest news from LoungeUp.
21
Jan
2020
Touchpoints not to miss during a guest’s stay
BEFORE ARRIVAL The hotel experience begins long before the guest arrives in the room. However, for many hotels it starts with a lambda booking confirmation sent by the PMS, a purely administrative email. This first contact is sometimes the only communication the guest will receive...
26
Nov
2019
Mapping the Hotel Guest Journey
The traveller's journey is made up of many touch points, each of which represents an opportunity for the hotelier to create a unique relationship with its guest. Here, at each stage of the journey and among the vast offer of travel tech: the tools used by the hotel guest during his journey the most important ones...
17
Jul
2019
The Power of Personalisation
The increasing customer expectation for personalisation pervades the hospitality industry. Customers expect marketers to tailor services to their wants and needs, and seek individualisation at every touchpoint. This increasing expectation and the change in consumer behaviour means hotels are often falling behind.
15
May
2019
[STUDY] Ten Golden Rules on SMS To Improve the Guest Experience
WHY YOU SHOULD SEND SMS TO YOUR CUSTOMERS by Mathieu Pollet INTRODUCTION SMS is the most personal and by far the most instantaneous communication channel. It would therefore make sense for providers of personalised services such as hotels to use this type of communication to ensure that their customers spend time with them...
09
Apr
2019
Registration forms: administrative nightmare or a commercial opportunity?
- 5 minutes to read - 3 benefits for your hotel to go digital The hotel card or 'individual police card' is a document attesting to the identity of a person who has stayed in tourist accommodation (hotel, residence, guest house, campsite, etc.) or in furnished accommodation rented to holidaymakers.
07
Jun
2018
The keys to an ultra-personalised stay
Personalisation in the hotel industry is not a new topic. However, travellers' expectations are constantly evolving, and to keep pace, the hotel industry must be able to offer more than just personalisation: ultra-personalisation. WHAT IS ULTRA-PERSONALISATION? For several years now...