07-11/03/18 - Berlin

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We are delighted to be back at ITB to meet hoteliers and partners from around the world. All the continents are represented, with destinations and stands each bigger than the next. A real world tour on 160,000 m2 and with 187 countries present.

We will be exhibiting on the Welcome City Lab stand, the first Parisian incubator in the tourism sector developed by Paris&Co, which has 9 incubators in the Paris region.

You can make an appointment with us through the ITB platform or simply by sending us an email to contact@loungeup.com.

Every year at ITB, a report is published on the current year's global tourism trends. This year, the consulting firm IPK International was responsible for this.

Its ITB World Travel Trends Report 2017/2018 has released some impressive figures on global tourism with the following highlights:

Global tourism growth intensifies

• The global turnover of foreign travel is growing three times faster than the global GDP with for each continent :
• +7.5% for North America
• +5.5% for Europe
• +5% for Asia
• +5% for Latin America
• 901 million international tourist arrivals

A strong year for outbound tourism in Europe

• +5.5% of foreign travel from Europe
• 20% increase in urban tourism
• +12% of arrivals in Southern Europe and the Mediterranean

Steady growth for Asian outbound tourism

• +5% of outbound travel from Asia
• +15% of holidays in the sun and on the beach

North American outbound tourism increases while Latin America increases

• +15% of trips from North America to Europe
• More tour packages for North Americans
• 7% of visits from friends or relatives
• +8% of organised trips

The global tourism industry needs new strategies to manage overtourism

• 25% of tourists felt that their destination was crowded
• 19% of winter sports travellers were affected by overtourism
• Venice has over 22 million visitors a year but only 2.9 million overnight tourists

International tourism is safer than you think

• 41% of tourists say terrorist alerts will impact their travel plans in 2018
• 33% intend to change to a safer destination
• US and UK enter top 10 of 'potentially dangerous' destinations
• 8% of international travellers have suffered a "risk event

Millenials to drive growth in Muslim tourism market

• 60% of the world's 1.8 billion Muslims are under the age of 30
• Halal food and prayer facilities are essential
• Expected revenue from the Muslim tourism market by 2026: $300 billion
• Luxury tourism accounts for 20% of global tourism spending
• By 2022, two thirds of the luxury hotel industry will be experience-based
• New technologies will play a decisive role in tourism, such as chatbots or robots

07-11 March 2018

10.00-18.00

Messeberlin, Messedamm 22, 14055 Berlin, Germany

LoungeUp location: Hall E-travel, 6.1 - Stand 105

Professional visitor: 1 day ticket: 42€ (online); 62€ (on site) / 5 day pass: 60€ (online); 90€ (on site)
General public: 1 day ticket: 12€ (online); 15€ (on site)

Event website

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